/* Push Pop Sushi — página de captura de franqueados */
:root{
  --navy:#1E2A78;
  --navy-2:#283594;
  --navy-deep:#141C57;
  --red:#E3173E;
  --red-deep:#C30F31;
  --cream:#F5F2EA;
  --ink:#141838;
  --muted:#565C7E;
  --line:#DCD8CC;
  --white:#fff;
  --display:"Rubik",system-ui,sans-serif;
  --body:"Inter",system-ui,sans-serif;
  --r:14px;
  --wrap:1180px;
}
*,*::before,*::after{box-sizing:border-box}
html{scroll-behavior:smooth;scroll-padding-top:84px}
@media (prefers-reduced-motion:reduce){html{scroll-behavior:auto}}
body{margin:0;font-family:var(--body);font-size:17px;line-height:1.55;color:var(--ink);background:var(--white);-webkit-font-smoothing:antialiased}
img{max-width:100%;display:block}
a{color:inherit}
h1,h2,h3,h4{font-family:var(--display);line-height:1.08;margin:0;letter-spacing:-.01em}
h1{font-size:clamp(2.3rem,4.6vw,4rem);font-weight:900}
h2{font-size:clamp(1.85rem,3.4vw,2.9rem);font-weight:800}
h3{font-size:1.2rem;font-weight:800}
p{margin:0}
.wrap{max-width:var(--wrap);margin:0 auto;padding:0 24px}
.narrow{max-width:820px}
.sr-only{position:absolute;width:1px;height:1px;overflow:hidden;clip:rect(0 0 0 0)}
:focus-visible{outline:3px solid #FFB800;outline-offset:3px;border-radius:4px}

/* botões */
.btn{display:inline-block;background:var(--red);color:#fff;font-family:var(--display);font-weight:800;font-size:1.05rem;text-decoration:none;padding:16px 28px;border-radius:999px;border:0;cursor:pointer;transition:background .15s,transform .15s}
.btn:hover{background:var(--red-deep)}
.btn:active{transform:scale(.98)}
.btn-sm{padding:10px 18px;font-size:.95rem}
.btn-white{background:#fff;color:var(--red-deep)}
.btn-white:hover{background:var(--cream)}
.btn-block{width:100%;margin-top:6px}
.sec .btn{margin-top:36px}

/* topo */
.topbar{position:sticky;top:0;z-index:50;background:var(--navy);border-bottom:1px solid rgba(255,255,255,.08)}
.topbar-in{display:flex;align-items:center;gap:28px;height:72px}
.logo-chip{display:inline-flex;background:var(--cream);border-radius:10px;padding:6px 10px}
.logo-chip img{height:40px;width:auto}
.topnav{display:flex;gap:26px;margin-left:auto}
.topnav a{color:#fff;text-decoration:none;font-weight:500;font-size:.95rem;opacity:.85}
.topnav a:hover{opacity:1;text-decoration:underline;text-underline-offset:5px}

/* hero */
.hero{display:grid;grid-template-columns:1.05fr 1fr;min-height:calc(100vh - 72px);background:var(--navy)}
.hero-text{color:#fff;padding:72px 56px 64px max(24px,calc((100vw - var(--wrap))/2 + 24px));display:flex;flex-direction:column;justify-content:center}
.kicker{color:#FF7A8E;font-weight:600;font-size:.95rem;margin-bottom:18px}
.hero h1{max-width:13ch}
.hero-lead{font-size:1.15rem;opacity:.9;margin-top:24px;max-width:46ch}
.hero-facts{list-style:none;padding:0;margin:40px 0 0;display:flex;gap:0;border-top:1px solid rgba(255,255,255,.18)}
.hero-facts li{flex:1;padding:18px 18px 0 0}
.hero-facts li+li{padding-left:18px;border-left:1px solid rgba(255,255,255,.18)}
.hero-facts strong{display:block;font-family:var(--display);font-size:1.5rem;font-weight:800}
.hero-facts span{font-size:.88rem;opacity:.75}
.hero-art{background:#fff url(img/oceano.jpg) center bottom/cover no-repeat;display:flex;align-items:center;justify-content:center;padding:48px 32px}

/* formulários */
.form-card{background:#fff;border-radius:18px;padding:30px;box-shadow:0 24px 60px rgba(20,28,87,.28);width:100%;max-width:440px;color:var(--ink)}
.form-card h2{font-size:1.45rem;color:var(--navy)}
.form-sub{color:var(--muted);font-size:.93rem;margin:6px 0 18px}
.lead-form{display:grid;gap:12px}
.lead-form label{display:grid;gap:5px;font-size:.85rem;font-weight:600;color:var(--ink)}
.lead-form input,.lead-form select{font:inherit;font-weight:400;font-size:1rem;padding:12px 14px;border:1.5px solid var(--line);border-radius:10px;background:#fff;color:var(--ink);width:100%}
.lead-form input:focus,.lead-form select:focus{outline:none;border-color:var(--navy);box-shadow:0 0 0 3px rgba(30,42,120,.15)}
.lead-form .invalid{border-color:var(--red)}
.check-line{grid-template-columns:auto 1fr!important;align-items:start;font-weight:400!important;font-size:.8rem!important;color:var(--muted)!important}
.check-line input{width:18px;height:18px;margin-top:2px;accent-color:var(--red)}
.form-error{color:var(--red-deep);font-size:.88rem;font-weight:600}
.row2{display:grid;grid-template-columns:1fr 1fr;gap:12px}
button[disabled]{opacity:.6;cursor:wait}

/* faixa de números */
.stats{background:var(--navy-deep);color:#fff;padding:40px 0 28px}
.stats-row{list-style:none;padding:0;margin:0;display:grid;grid-template-columns:repeat(5,1fr);gap:24px}
.stats-row strong{display:block;font-family:var(--display);font-size:clamp(1.6rem,2.6vw,2.2rem);font-weight:900;line-height:1.05}
.stats-row li:nth-child(2) strong{color:#FF7A8E}
.stats-row span{display:block;font-size:.88rem;opacity:.75;margin-top:6px;line-height:1.35}
.fine{font-size:.78rem;opacity:.65;margin-top:22px;line-height:1.45;max-width:90ch}
.fine.dark{opacity:1;color:var(--muted)}

/* seções */
.sec{padding:104px 0}
.sec-navy{background:var(--navy);color:#fff}
.sec-red{background:var(--red-deep);color:#fff}
.sec-cream{background:var(--cream)}
.sec-head{max-width:720px;margin-bottom:48px}
.sec-head p{font-size:1.12rem;opacity:.88;margin-top:16px}
.lede{font-size:1.12rem;color:var(--muted);margin-top:18px;max-width:52ch}
.sec-navy .lede{color:rgba(255,255,255,.85)}
.split{display:grid;grid-template-columns:1.1fr .9fr;gap:64px;align-items:center}
.split-rev{grid-template-columns:.8fr 1.2fr}
.photo-tall{margin:0}
.photo-tall img{width:100%;aspect-ratio:4/5;object-fit:cover;border-radius:var(--r)}

/* por que agora */
.timeline{list-style:none;padding:0;margin:0;display:grid;grid-template-columns:repeat(4,1fr);gap:16px;position:relative}
.timeline li{background:rgba(0,0,0,.16);border-radius:var(--r);padding:24px}
.timeline time{font-weight:600;font-size:.9rem;opacity:.75}
.timeline h3{font-size:1.45rem;margin:14px 0 10px}
.timeline p{font-size:.95rem;opacity:.9}
.timeline .is-us{background:#fff;color:var(--ink);transform:translateY(-12px);box-shadow:0 20px 40px rgba(0,0,0,.2)}
.timeline .is-us time{color:var(--red-deep);opacity:1}
.timeline .is-us h3{color:var(--red-deep)}
.after-timeline{font-size:1.15rem;max-width:62ch;margin-top:40px}

/* produto */
.tags{list-style:none;padding:0;margin:28px 0 0;display:flex;flex-wrap:wrap;gap:10px}
.tags li{border:1.5px solid var(--navy);color:var(--navy);border-radius:999px;padding:8px 16px;font-weight:600;font-size:.92rem}
.tags .tag-red{background:var(--red);border-color:var(--red);color:#fff}
.howto{margin-top:88px;background:var(--navy);color:#fff;border-radius:22px;padding:48px}
.howto-title{font-size:clamp(2rem,4vw,3.2rem);font-weight:900}
.howto-steps{list-style:none;padding:0;margin:36px 0 0;display:grid;grid-template-columns:repeat(4,1fr);gap:28px}
.howto-steps span{display:block;font-family:var(--display);font-weight:900;font-size:4rem;line-height:1;color:transparent;-webkit-text-stroke:2px #FF7A8E}
.howto-steps li:last-child span{color:var(--red);-webkit-text-stroke:0}
.howto-steps h4{font-size:1.2rem;margin:14px 0 6px}
.howto-steps p{opacity:.8;font-size:.95rem}
.callout{margin-top:28px;border-left:5px solid var(--red);padding:6px 0 6px 22px;font-size:1.1rem;max-width:72ch;color:var(--muted)}
.callout strong{color:var(--ink)}

/* mercado */
.market{display:grid;grid-template-columns:.9fr 1.1fr;gap:56px;align-items:end}
.bars{display:grid;grid-template-columns:1fr 1fr;gap:24px;align-items:end}
.bar{display:flex;flex-direction:column;justify-content:flex-end;height:320px;text-align:center}
.bar i{display:block;border-radius:12px 12px 4px 4px;background:var(--navy-2);margin:10px 0}
.b1 i{height:200px}
.b2 i{height:258px;background:var(--red)}
.bar strong{font-family:var(--display);font-size:1.5rem}
.b2 strong{color:#FF7A8E}
.bar span{font-weight:700;opacity:.8}
.bars p{grid-column:1/-1;font-size:.9rem;opacity:.75;text-align:center}
.market-facts{list-style:none;padding:0;margin:0;display:grid;grid-template-columns:1fr 1fr;gap:0}
.market-facts li{padding:22px 20px 22px 0;border-top:1px solid rgba(255,255,255,.18)}
.market-facts strong{display:block;font-family:var(--display);font-size:2.3rem;font-weight:900;line-height:1}
.market-facts span{display:block;font-size:.93rem;opacity:.8;margin-top:8px}

/* manu */
.years{list-style:none;padding:0;margin:36px 0 0;border-left:2px solid var(--line)}
.years li{position:relative;padding:0 0 16px 24px;color:var(--muted);font-size:.98rem}
.years li::before{content:"";position:absolute;left:-7px;top:6px;width:12px;height:12px;border-radius:50%;background:var(--navy)}
.years b{font-family:var(--display);color:var(--ink);margin-right:10px}
.years .now::before{background:var(--red)}
.years .now{color:var(--ink);font-weight:600}
.years .now b{color:var(--red-deep)}

/* mídia */
.press-top{display:flex;align-items:center;gap:32px;flex-wrap:wrap}
.press-num{font-family:var(--display);font-weight:900;font-size:clamp(6rem,14vw,11rem);line-height:.85;color:var(--red)}
.press-top h2{font-size:clamp(1.8rem,3.4vw,2.8rem)}
.press-top p{opacity:.85;max-width:46ch;margin-top:10px}
.outlets{font-family:var(--display);font-weight:800;font-size:clamp(1.15rem,2.2vw,1.6rem);margin:44px 0;line-height:1.6}
.outlets span{color:#FF7A8E;margin:0 6px}
.quotes{display:grid;grid-template-columns:1.4fr 1fr 1fr;gap:16px}
.quotes blockquote{margin:0;background:var(--navy-2);border-radius:var(--r);padding:28px;display:flex;flex-direction:column;justify-content:space-between;gap:24px}
.quotes p{font-family:var(--display);font-weight:700;font-size:1.2rem;line-height:1.25}
.quotes .q-main{background:var(--red-deep)}
.quotes .q-main p{font-size:1.6rem}
.quotes cite{font-style:normal;font-size:.88rem;opacity:.8}

/* lojas */
.stores{display:grid;grid-template-columns:1fr 1fr;gap:32px}
.stores img{width:100%;aspect-ratio:4/3;object-fit:cover;border-radius:var(--r)}
.stores h3{margin:20px 0 8px;font-size:1.35rem;color:var(--navy)}
.stores p{color:var(--muted)}

/* modelo e números */
.model{display:grid;grid-template-columns:1fr 1fr;gap:56px;align-items:center}
.model-table{width:100%;border-collapse:collapse;background:#fff;border-radius:var(--r);overflow:hidden}
.model-table th,.model-table td{text-align:left;padding:16px 20px;border-bottom:1px solid var(--line);font-size:.98rem}
.model-table tr:last-child>*{border-bottom:0}
.model-table th{color:var(--muted);font-weight:600;width:38%}
.sub-h{font-size:1.6rem;color:var(--navy);margin:80px 0 24px}
.numbers{display:grid;grid-template-columns:repeat(4,1fr);gap:12px;margin:0}
.numbers>div{background:#fff;border-radius:var(--r);padding:22px;border:1px solid var(--line)}
.numbers dt{font-size:.88rem;color:var(--muted);font-weight:600}
.numbers dd{margin:8px 0 0;font-family:var(--display);font-weight:900;font-size:1.9rem;color:var(--navy);line-height:1.05}
.numbers small{display:block;font-family:var(--body);font-weight:400;font-size:.82rem;color:var(--muted);margin-top:4px}
.numbers .n-hl{background:var(--red);border-color:var(--red)}
.numbers .n-hl dt,.numbers .n-hl dd{color:#fff}
.return{margin-top:64px;background:var(--navy);color:#fff;border-radius:22px;padding:48px}
.return h3{font-size:clamp(1.7rem,3vw,2.4rem)}
.return-grid{display:grid;grid-template-columns:1fr 1fr 1.1fr;gap:16px;margin:32px 0 0}
.return-grid>div{background:var(--navy-2);border-radius:var(--r);padding:24px}
.return-grid dt{font-size:.9rem;opacity:.8;font-weight:600}
.return-grid dd{margin:8px 0 6px;font-family:var(--display);font-weight:900;font-size:2.2rem;line-height:1}
.return-grid small{font-size:.86rem;opacity:.8}
.return-grid .r-hl{background:var(--red)}
.return-grid .r-hl dd{font-size:3rem}
.return-pills{list-style:none;padding:0;margin:20px 0 0;display:flex;flex-wrap:wrap;gap:10px}
.return-pills li{background:#fff;color:var(--navy);border-radius:999px;padding:8px 16px;font-weight:700;font-size:.9rem}
.return .btn{margin-top:32px}

/* suporte */
.support{list-style:none;padding:0;margin:0;display:grid;grid-template-columns:repeat(3,1fr);gap:0;border-top:2px solid var(--navy)}
.support li{padding:28px 28px 28px 0;border-bottom:1px solid var(--line)}
.support li:not(:nth-child(3n+1)){padding-left:28px;border-left:1px solid var(--line)}
.support h3{color:var(--navy);margin-bottom:8px}
.support p{color:var(--muted);font-size:.98rem}

/* caminho */
.path{list-style:none;padding:0;margin:0;display:grid;grid-template-columns:repeat(7,1fr);counter-reset:p;position:relative}
.path::before{content:"";position:absolute;top:26px;left:7%;right:7%;height:2px;background:rgba(255,255,255,.25)}
.path li{counter-increment:p;text-align:center;font-size:.93rem;padding:0 6px;position:relative}
.path li::before{content:counter(p);display:flex;align-items:center;justify-content:center;width:52px;height:52px;margin:0 auto 14px;border-radius:50%;background:var(--navy-deep);border:2px solid rgba(255,255,255,.3);font-family:var(--display);font-weight:800;font-size:1.3rem}
.path li:last-child::before{background:var(--red);border-color:var(--red)}
.path-total{margin-top:48px;background:var(--red);border-radius:var(--r);padding:28px 32px;display:flex;align-items:center;gap:32px;flex-wrap:wrap}
.path-total strong{font-family:var(--display);font-weight:900;font-size:clamp(2.2rem,4vw,3.2rem);line-height:1}
.path-total p{max-width:40ch;font-weight:600}

/* perfil */
.profile{list-style:none;padding:0;margin:0}
.profile li{padding:16px 0 16px 40px;border-bottom:1px solid var(--line);position:relative;font-size:1.05rem}
.profile li::before{content:"";position:absolute;left:0;top:18px;width:22px;height:22px;border-radius:50%;background:var(--red) url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='white' stroke-width='3.5' stroke-linecap='round' stroke-linejoin='round'%3E%3Cpath d='M5 12l5 5 9-10'/%3E%3C/svg%3E") center/14px no-repeat}

/* faq */
.faq{margin-top:36px;border-top:2px solid var(--navy)}
.faq details{border-bottom:1px solid var(--line)}
.faq summary{list-style:none;cursor:pointer;padding:22px 44px 22px 0;font-family:var(--display);font-weight:700;font-size:1.15rem;position:relative;color:var(--navy)}
.faq summary::-webkit-details-marker{display:none}
.faq summary::after{content:"+";position:absolute;right:4px;top:50%;transform:translateY(-50%);font-size:1.8rem;color:var(--red);transition:transform .2s}
.faq details[open] summary::after{transform:translateY(-50%) rotate(45deg)}
.faq details p{padding:0 0 22px;color:var(--muted);max-width:68ch}

/* final */
.final{background:var(--navy);color:#fff;position:relative}
.final-grid{position:relative;display:grid;grid-template-columns:1fr 1fr;gap:56px;align-items:start}
.final .lede{color:rgba(255,255,255,.88)}
.final-text img{margin-top:32px;border-radius:var(--r);aspect-ratio:16/11;object-fit:cover;max-width:460px}
.wa-line{margin-top:24px;opacity:.9}
.wa-line a{font-family:var(--display);font-weight:800;font-size:1.3rem;color:#fff}
.form-card-full{max-width:none}

/* rodapé */
.footer{background:var(--navy-deep);color:rgba(255,255,255,.85);padding:48px 0 110px;font-size:.92rem}
.footer-in{display:flex;flex-wrap:wrap;gap:24px 40px;align-items:center}
.footer ul{list-style:none;padding:0;margin:0;display:flex;flex-wrap:wrap;gap:12px 28px}
.footer a{text-decoration:none}
.footer a:hover{text-decoration:underline}
.legal{width:100%;opacity:.6;font-size:.82rem}

/* CTA fixo no mobile */
.sticky-cta{display:none}

/* responsivo */
@media (max-width:1024px){
  .hero{grid-template-columns:1fr;min-height:0}
  .hero-text{padding:56px 24px 40px}
  .hero-art{padding:40px 20px 220px;background-size:auto 260px;background-position:center bottom}
  .stats-row{grid-template-columns:repeat(3,1fr)}
  .split,.split-rev,.market,.model,.final-grid{grid-template-columns:1fr;gap:40px}
  .split-rev .photo-tall{order:2}
  .photo-tall img{aspect-ratio:4/3;max-height:520px}
  .timeline{grid-template-columns:1fr 1fr}
  .timeline .is-us{transform:none}
  .numbers{grid-template-columns:1fr 1fr}
  .return-grid{grid-template-columns:1fr}
  .quotes{grid-template-columns:1fr}
  .support{grid-template-columns:1fr 1fr}
  .support li,.support li:not(:nth-child(3n+1)){padding:24px 20px 24px 0;border-left:0}
  .support li:nth-child(2n){padding-left:20px;border-left:1px solid var(--line)}
  .path{grid-template-columns:1fr;gap:0}
  .path::before{top:0;bottom:0;left:25px;right:auto;width:2px;height:auto}
  .path li{display:flex;align-items:center;gap:18px;text-align:left;padding:8px 0}
  .path li::before{margin:0;flex:none}
}
@media (max-width:760px){
  body{font-size:16px}
  .topnav{display:none}
  .topbar-in{justify-content:space-between;height:64px}
  .logo-chip img{height:34px}
  html{scroll-padding-top:72px}
  .sec{padding:72px 0}
  .hero-facts{flex-wrap:wrap}
  .hero-facts li{flex:1 1 30%}
  .hero-facts strong{font-size:1.15rem}
  .stats-row{grid-template-columns:1fr 1fr}
  .stats-row li:last-child{grid-column:1/-1}
  .timeline{grid-template-columns:1fr}
  .howto{padding:32px 24px}
  .howto-steps{grid-template-columns:1fr 1fr}
  .stores{grid-template-columns:1fr}
  .market-facts{grid-template-columns:1fr}
  .bar{height:250px}.b1 i{height:150px}.b2 i{height:194px}
  .return{padding:32px 22px}
  .support{grid-template-columns:1fr}
  .support li:nth-child(2n){padding-left:0;border-left:0}
  .row2{grid-template-columns:1fr}
  .form-card{padding:24px 20px}
  .sticky-cta{display:block;position:fixed;left:12px;right:12px;bottom:12px;z-index:60;background:var(--red);color:#fff;text-align:center;font-family:var(--display);font-weight:800;padding:16px;border-radius:999px;text-decoration:none;box-shadow:0 10px 30px rgba(0,0,0,.3);transition:opacity .2s,transform .2s}
  .sticky-cta.is-hidden{opacity:0;transform:translateY(120%);pointer-events:none}
}

/* evita estouro horizontal em grids no mobile */
.hero>*,.split>*,.market>*,.model>*,.final-grid>*,.row2>*{min-width:0}
@media (max-width:760px){
  .hero-facts li{padding:14px 10px 0 0}
  .hero-facts li+li{padding-left:10px}
  .hero-facts strong{font-size:1.02rem}
  .final-text img{max-width:100%}
}